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Teamtreehouse – How to Market Your Business

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Teamtreehouse - How to Market Your Business

Teamtreehouse - How to Market Your Business

MP4 | AVC at 250 Kbps, 640 x 360, 29.970 fps | AAC at 111 Kbps, 2 channels, 48.0 KHz | 283 MB

Genre: Business, SEO, Marketing eLearning | Author: Dan Gorgone | Language: English

Marketing your business requires an understanding of how to communicate the benefits of your business to satisfy the needs of your potential customers. In this set of videos, we'll explore how to expand your reach and improve your messaging through various strategies such as social media, usability, SEO, video and email marketing.

Social Media

These days, it takes more than a great website to spread the word about your product or service. Social networks are ideal for growing your network and for spreading the word about who you are and what you do. 

Usability Basics

Understanding the basics of usability can allow you to evaluate the effectiveness of your website. These best practices will help you create various website elements - from navigation to forms and even content - and identify existing issues, increasing the chances of presenting a successful website to potential customers.

Usability Testing

Testing a site doesn't only mean evaluating its design; it also means determining if the users on your site can accomplish the goals they have in mind when they arrive. Testing with this in mind can reveal fixes that go far beyond simple code changes; it can lead to fundamental improvements in the way you do business and make money.

Search Engine Optimization

SEO - or Search Engine Optimization - is vital to a business website's success. Understanding how search engines work and how to implement various search-related strategies will improve the value of your site and help get it found.

Email Marketing

Email is one of the most powerful ways to market your business online. It's a great way to keep customers up to date on specials, new products, and the latest news. With a number of powerful campaign management tools available online, even the smallest of companies can get involved.

Teamtreehouse - How to Market Your Business

Video Marketing

From no-budget to professional productions, video marketing can enhance the message a business is trying to communicate online. As video content becomes more accessible and expected by users, companies need to anticipate ways to use this medium to share information about products, services, and their sense of humor.

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  1. 营销您的业务需要了解的如何沟通的好处您的业务,以满足您的潜在客户的需求。在这套视频,我们会探讨如何扩大您的覆盖范围和提高您消息通过各种策略,比如社交媒体,可用性,SEO、 视频和电子邮件营销。 社会媒体 这些天,它不仅仅是一个伟大的网站,散布关于您的产品或服务。社会网络是理想增长您的网络和传播有关你是谁和你做什么。 可用性基础知识 了解基本的可用性,可以允许您评估您的网站的有效性。这些最佳做法将帮助您创建网站的各种要素 — — 从形式和内容 — — 甚至到导航和确定现有的问题,增加的机会向潜在客户介绍一个成功的网站。 可用性测试 测试站点并不只意味着评估其设计 ;它还意味着确定如果您的站点上的用户可以完成他们心目中有当他们到达的目标。铭记与此测试可以揭示出的修复程序远远超出了简单的代码的更改 ;它可以导致您做生意和赚钱的方式根本性的改善。 搜索引擎的优化 SEO — — 或搜索引擎的优化 — — 对一个商业网站的成功至关重要。了解如何搜索引擎的工作和如何实现与搜索相关的各项战略将提高您的网站的价值并帮助它找到。 电子邮件营销 电子邮件是最有力的途径市场你的网上生意之一。它是好的方法,让客户对特价、 新产品和最新的新闻,日期。与一些可用的功能强大的运动管理工具在线,甚至最小的公司可以参与。
    wymna3年前 (2014-02-24)