IBM® SPSS® Data Collection is a complete suite of products for survey, market, or business researchers. It enables them to quickly and efficiently acquire clean data from the widest range of sources using an expansive array of methods.
This is increasingly important as business today demands faster, more representative and more cost-effective surveys for deeper insight into customers’ thoughts and opinions. Both commercial organizations and market research firms rely on its advanced technologies.
IBM SPSS Data Collection products provide everything need to meet or exceed those demands.