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Lynda – Sales Management Fundamentals

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Lynda - Sales Management Fundamentals
Size: 362MB | Duration: 0h 57m | Video: AVC (.mp4) 1280x720 30fps | Audio: AAC 48KHz 2ch
Genre: eLearning | Level: Appropriate for all | Language: English

When sales forces are managed well, companies drive more revenue. In this course, marketing professor Drew Boyd explains what sales management is, why it is important, and how you can get the skills you need to become an outstanding sales manager and recruit, train, retain, and manage a high-performing sales team. He reveals how to motivate individual salespeople and teams with compensation and quotas. Last, he provides an overview of creating and managing sales territories, including sales forecasting and evaluation of territories' performance.

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  1. Lynda - 销售管理基础教程 当销售工作管理得好,公司可以获得更多的销售收入。在本教程中,营销学教授Drew Boyd会讲解何为销售管理,其为何重要,以及如何获得成为一名优秀销售经理以及招聘、培训、留人和管理高效销售团队的技巧。他还会讲解如何使用奖金、佣金激励个别的销售人员和团队。最后,他还会回顾创建和管理销售区域,包括销售区域销售预测和评估。 主要内容:获得人才;激励销售人员;预测销售效果;设定配额;评估和奖励销售人员;。
    wilde(特殊组-翻译)1年前 (2015-10-22)