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Lynda – SEO Fundamentals

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Lynda - SEO Fundamentals

1.06GB | Duration: 3h 28m | Video: AVC (.mp4) 1280x720 15&30fps | Audio: AAC 48KHz 2chGenre: eLearning | Level: Beginner | Language: English

Learn search engine optimization techniques to increase your website's visibility on search engines like Google and Bing and attract the right kind of traffic to the right pages on your site. 
Learn how to read a search engine results page and find your ranking, and see how rankings affect businesses large and small. Then discover how to implement foundational optimization strategies and techniques, including how to conduct keyword research, build inbound links, optimize your pages and content, measure your successes and progress, and plan for a long-term SEO strategy. You'll also learn specific SEO tips for ecommerce, local search, and mobile audiences to expand your reach.

Topics include:

* What is SEO?
* Understanding how search engines index content
* Researching keywords
* Using SEO tools
* Optimizing pages for keywords
* Optimizing code and site structure
* Building links to your content
* Optimizing nontext components of a webpage
* Analyzing content quality
* Defining your audience, topics, angle, and style
* Promoting your content via social media
* Measuring SEO effectiveness
* Setting up Google+ Local
* Optimizing ecommerce sites for search
* Configuring sites for mobile
Lynda - SEO Fundamentals
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网友最新评论 (2)

  1. Lynda - SEO基础教程 通过本教程,学习搜索引擎优化的技术,以增加你的网站对如Google和Bing一类的搜索引擎的可见度,从而吸引准确的流量到网站的准确页面上。 学习如何解读搜索引擎结果页面以发现你的排名,以及查看排名是如何影响企业的。然后发现如何实施基础的优化策略和技术,这包括如何实施关键词搜索,打造外链,优化页面和内容,测量结果,以及准备长期的SEO策略。你还会学习到针对于电子商务、本地搜索以及移动搜索的SEO技巧。
    wilde(特殊组-翻译)2年前 (2014-12-16)
  2. 搜索引擎优化可以让你网站在诸如谷歌里名列前茅,如同“众里寻她千百度,那(网页)却在这里”。本教程教你如何读懂你搜索的结果,找到你的级别,而级别又是如何影响你企业的。然后开始实现基本的优化策略和技术,包括关键字的管理,创建本地化链接,优化网页内容,测试。还有特别的东西,就是关于计量的技巧,本地搜索,运动用户都是SEO要做的东西!
    konichiha(特殊组-翻译)2年前 (2014-12-16)